APRA AMCOS is utilising new technology to track music played in nightclubs
They are using music recognition technology (MRT) and Pioneer DJ’s program KUVO
They are encouraging music creators to ensure their tracks have the required metadata, such as title, performer and record label, so they can be tracked
APRA AMCOS is leading the way in the use of new technology to identify music used in nightclubs. What does that mean? Well, hopefully, that more creators of the bangers and tunes that have dancefloors heaving will get paid when their work is played.
We’re using music recognition technology (MRT) and Pioneer DJ’s KUVO in clubs to collect information on what’s played so that we can accurately distribute royalties to copyright owners.
How music creators can help
To help us correctly identify music through KUVO, our Innovation & Electronic Music Specialist Frank Rodi is calling on music creators to ensure all their tracks have metadata identifying the title, performer and record label (at the very least). He also recommends they upload all their tracks to the DJ Monitor uploader to fingerprint their music to maximise identification opportunities through MRT.
There's also exciting news for Traktor DJs. If they download and use Ritchie Hawtin's RADR app, KUVO can now ID the music they’re playing.