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An info guide on what music creators need to know

While music is often used to drive engagement for political parties, political movements or socially sensitive causes, it is not always the case that the creators want their music to be used in that way or for that purpose.

This guide is designed to help creators and other rightsholders understand how APRA AMCOS and OneMusic manage the licensing of music when used in a politically sensitive or contentious context, and what actions as a rightsholder you can take if faced with the use of your music for a purpose you do not in any way endorse.

There are a number of ways that your music can be used in a politically sensitive or contentious context, and this Information Guide* explains:

  1. how the public performance of music is generally licensed in Australia and how the use of your music in a politically sensitive or contentious context may not be covered by that licensing;
  2. how the “synchronisation” of your music in videos is licensed, particularly in social media posts, and how you are able to control that use; and
  3. what you can do when your music has been used in a politically sensitive or contentious context without a licence or other permission being in place.

The information in this guide may not apply where Commonwealth or State governments use music for the services of the Commonwealth or a State, as special copyright rules apply in those circumstances.

*The information in this guide may not apply where Commonwealth or State governments use music for the services of the Commonwealth or a State, as special copyright rules apply in those circumstances.

What you need to know

  • A OneMusic event licence does not cover playing music at events supporting a political party or movement.
  • Prior written consent from the rights holders is required and is the responsibility of the licence holder or applicant.

2. When your music is “synchronised” with visual images in a politically sensitive or contentious context

Incorporating music into any type of visual content is a type of reproduction commonly referred to as “synchronisation” or sync.

APRA AMCOS does not control the right to synchronise* your music for all uses, so permission for that usage must be obtained directly from the rightsholder. 

Unauthorised synchronisations of music may appear in video advertisements, promotional materials and on social media

In practice, the only way that a synchronised video that includes your music may be being used legitimately without your permission is if that is in a private and domestic context, for instance, in someone’s home videos on their personal social media account. 

In most cases, the use of your music in a synchronised video in a politically sensitive or contentious context without your consent, whether online or in physical form like a DVD, will be an unauthorised use that may amount to copyright infringement.

*AMCOS does hold members’ synchronisation rights for the purpose of AMCOS’ ‘blanket’ synchronisation licensing under certain limited circumstances, and APRA AMCOS does grant synchronisation rights to Australian commercial and government television stations.

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